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Happy New Year! I hope that everyone had a wonderful holiday!
Thank you for the fabulous feedback on my twitter post! It is gratifying to know people found the material useful. I really wrestle with the overall value of twitter in building a business. As the CEO of a start-up hands down, my primary goal is sales. For a social networking business, like Savor the Success, I can certainly see the value and how they would easily gain customers and build traffic…however, for a product/service company like WELLalarm, though I certainly concede that any traffic is great, I am not convinced twitter is one of the best uses of our time to increase sales.One quick way I have decided to promote WELLalarm on twitter is to tweet a WELLtip every couple of days about what to do/how to handle an emergency situation! (And of course, how WELLalarm can be of help in many of these situations!) Should be interesting to see how this helps WELLalarm's overall visibility. Again, visibility and sales are two entirely different things...
As I previously mentioned, I have decided to use twitter a bit for our PR efforts. Therefore, I have spent some time over the holiday finding out where journalists and reporters are hiding on twitter!
Below are the top 7 sources that I have discovered. I hope that you find them useful!- List of Twittering Journalists
- Twellow
- My Creative Team Blog
- Twitter Packs - Public Media
- Twitter Packs - Social Media
- Twitter Packs, Business, Social Media, Entrepreneurship
- Journchat - #journchat is a weekly (Mon 7-10pm CST) conversation [between] journalists, bloggers and PR folks
Read Stephanie's other blog entries >
- List of Twittering Journalists
Read Stephanie's other blog
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