Julie McWherter

prettySMART! LLC - Creative Director

Charleston, SC

http://www.myazula.com

Julie McWherter and Laura Varn, sisters, founded prettySMART! LLC to create products that help solve problems for women in a fun, simple, and creative way. Our first product, the Azula, is a flexible, water resistant and fashionably-designed mat that women place at the edge of the swimming pool to keep their bathing suits from snagging while sitting down. To date, there has been nothing in the marketplace that adequatey solves this annoying problem in an affordable, smart and simple way. Other uses for the Azula include picnics, sporting events, the beach (sand does not stick!) outdoor festivals, water parks, gardening, and more. Moms have told us they use it to change baby's diape...

My activities, interests, and hobbies

Full-time wife and mother to four children, pursuing a dream to run a small business, interior design, gardening, trying new recipies, photography, beachcombing, reading, and generally using my creative talents.

What am I working on? view all

Re-designing new packaging is not my field of expertise! Any suggestions?

updated: October 5, 2009 - 12:56pm

Top Connections view all

Latest blog entries view blog

$5 and a ho ho ho
December 1, 2009
Launching Artest Series Contest...Artists Wanted!
June 30, 2009
Creating BUZZ...
April 16, 2009

Services / Products view all

Azula [more]

In order to reach my goals, I need...

other small business owners, both those in the start-up phase and those who are more experienced and have passed through a few hurdles we haven't reached yet.