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Melissa Cassera is a ‘PR Rock Star’ and President/Founder of PR consultancy Cassera Communications. With more than 10 years of experience heading publicity campaigns for multi-million dollar companies and start-up entrepreneurs, Melissa uses her passion and creativity for public relations and marketing to make business owners famous. Melissa offers private coaching to empower business owners to retain their PR strategy in-house and to build effective and long-lasting relationships with the media. She also trains team members and virtual assistants to execute amazing PR campaigns for their employers or clients. Melissa also hosts popular group coaching program twice a year called A...

Melissa Cassera is a ‘PR Rock Star’ and President/Founder of PR consultancy Cassera Communications. With more than 10 years of experience heading publicity campaigns for multi-million dollar companies and start-up entrepreneurs, Melissa uses her passion and creativity for public relations and marketing to make business owners famous.

Melissa offers private coaching to empower business owners to retain their PR strategy in-house and to build effective and long-lasting relationships with the media. She also trains team members and virtual assistants to execute amazing PR campaigns for their employers or clients. Melissa also hosts popular group coaching program twice a year called Anonymous to A-List.

In addition to her PR experience, Melissa regularly speaks to audiences small and large at trade shows, conferences, and corporate events. Her blend of real-world successes, actionable advice, and bubbly presentation style make her a favorite of audiences nationwide. She also works as a TV guest expert and spokesperson and has been featured on the Today Show, NBC, ABC CBS, and Fox News as well as provided her expertise to Glamour Magazine, Redbook Magazine, AMEX Open and Forbes.

Melissa resides in NJ (but promises she’s nothing like the “jersey” folk you see on TV). When she’s not serving up killer advice to her PR clients, she spends time starring in local independent films, kicking butt in Piloxing, and enjoying nature with her husband Gary and adorable Australian Shepherd Jake (also known as Jakey Cakes, turkey sandwich, and handsome face).